Edibles.com Is a Wellness-Driven Marketplace Offering Convenient Same-Day Delivery of Trusted THC-Infused Products from Leading Brands Like Cann, Wana, 1906, and More—Enhancing Accessibility and Redefining the Category
Edible Brands®, the parent company of the iconic Edible Arrangements®, is bringing its reputation for quality, trust, and consumer-centric service to the hemp industry with the launch of a first-of-its-kind e-commerce marketplace, Edibles.com™.
The e-commerce platform of curated hemp brands is led by cannabis industry veteran Thomas Winstanley, who serves as executive vice president for Edibles.com. Winstanley previously served as the Chief Marketing Officer of Theory Wellness, where he played a pivotal role in growing the largest independent, vertically integrated cannabis company on the East Coast. With extensive experience in regulated industries, Winstanley has built best-in-class product portfolios and led innovative retail experiences. Now, he’s applying that expertise to redefine the hemp marketplace with Edibles.com.
“Edible Brands’ wellness-driven approach aligns with the evolving future of this category. With our robust infrastructure and nationwide footprint, we are uniquely positioned to accelerate industry growth,” shared Winstanley. “Joining an organization that prioritizes consumers, advocacy, and innovation allows us to strengthen and shape this emerging market.”
Despite the estimated $28 billion market, the hemp industry faces consumer challenges due to a market saturated with products that lack consistent quality and testing standards, adding to consumer confusion and hesitancy. Edibles.com tackles this head-on with a robust education center, reliable delivery, and partnerships with leading product innovators like Cann, Wana, and 1906.
“The hemp industry is evolving rapidly, but consumers still face challenges with perception, education, and accessibility,” said Somia Farid Silber, CEO of Edible Brands. “We needed a leader with deep expertise in brand-building and regulatory navigation, and Thomas is the ideal choice to bring our vision for Edibles.com to life. His ability to create seamless consumer experiences—integrating product innovation, operations, and retail—sets him apart. We’re making it easier than ever for consumers to access premium, vetted products with the convenience they expect today.”
Edibles.com launches in Texas on March 20, with plans to expand rapidly into legal markets across the Southeast, including Florida and Georgia. Select products will also be available for
nationwide shipping where legally permitted in the coming weeks, broadening accessibility.
Jake Bullock, co-founder and CEO of Cann, expressed enthusiasm for the platform’s potential impact: “This is a defining moment for the hemp industry. A high-quality marketplace like Edibles.com has the power to reshape the future of THC products and drive the long-term industry growth we’ve all been working toward.”
Additionally, the company is preparing to disrupt the brick-and-mortar retail sector with a flagship store in Atlanta’s Inman Park neighborhood. This location will serve as a prototype for a limited franchising program. Through Edible Brands’ extensive franchise network, this initiative aims to democratize access to the THC industry, historically restricted by regulatory barriers.
About Edibles.com
Edibles.com is the first-of-its-kind, wellness-driven online marketplace, delivering the nation’s leading THC brands right to your door. Designed around efficacy and outcomes, the curated platform offers high-quality products for every type of consumer—seamlessly integrating e-commerce, industry-leading logistics, and a growing brick-and-mortar presence. By creating a trusted ecosystem for plant-based wellness, Edibles.com is redefining accessibility and convenience in the THC space. Learn more at www.Edibles.com.
About Edible Brands®
Atlanta-based Edible Brands® acquires, develops and manages a world-class portfolio of consumer brands renowned in the hospitality and foodservice sectors. Edible Brands has skillfully integrated an innovative e-commerce platform with a robust network of locally owned stores worldwide to meet consumers where they are. Edible Brands’ growing portfolio includes Edible Arrangements®, edibles.com®, freshfruit.com™ and Rōti® Modern Mediterranean. For more information, visit ediblebrands.com.
